© 2014 Alessandra Rao

Baked By Melissa Marketing Case Study

Original design, presented on Keynote.

What can Baked By Melissa, a famous bakery chain in Manhattan and New Jersey, do to maximize profit? Their delicious, trademark bite-sized cupcakes are a big hit – but we’re showing that there is much room to expand to a very profitable demographic group! Find out in the Keynote below.

WARNING: YOU MAY EXPERIENCE SUDDEN BAKED BY MELISSA CRAVINGS AFTER VIEWING THIS PRESENTATION. WATCH AT YOUR OWN RISK.

 

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