Commentary

Five of my favorite posts from The 67th Street Project were “Juliard”,”Can I Get A Bite of…Apple?”, “Lunch and Desert on the West Side of Town”, “The Empire Hotel”, and “A Walk Along Broadway”.

“Juilliard” is a video, made on March 3rd, shows the group’s journey to The Juilliard School. Not only do I like the school shown in the project, but I thought the video was edited very skillfully. The group used one of the pre-set iMovie themes, which gave them an easy and unified way to transition between different scenes and shots. The group also made use of the subtitles feature, which helped to clarify what was going on in the video. Finally, they superimposed one song throughout the whole video, which gave it a finished and professional feel.

In “Can I Get A Bite of…Apple?” , the group went to the Lincoln Center Apple Store. I liked that the video made effective use of the iMovie transitions, and also used a variety of different songs. Since the subject of the movie was a brand that is known for innovative technology, I thought it was appropriate that they used so many songs, and also that they shot from an array of different angles.  The effect was that the video, especially the beginning few minutes, looked almost like an iPod commercial.

“Lunch and Desert on the West Side of Town” shows the group going get pizza and then Magnolia cupcakes. I really liked the beginning of the video, because they sped up the initial shots to go along well with the pace of the song used. The result was a really fun and exciting intro. The team also used sound effects really well in the video, and introduced a variety of different shots. The closeups of the different foods and names of the stores were also very well done.

In “The Empire Hotel”, created on February 28th, the group explored the Empire Hotel on West 63rd Street. I really liked how the video showcased very short shots, instead of just constantly walking with the camera. This gave the film a slightly more controlled effect. I also liked how the song they chose seemed to match the swanky atmosphere of the hotel, and their use of the text function in iMovie to showcase interesting facts about the hotel.

“A Walk Along Broadway” is compelling because it combines Google Maps and video editing. I really enjoyed how the group used a Google Map to show an overview of the area, and then allowed you to click on each landmark to see a short video of the place. The fact that you can choose to view videos for specific locations makes you feel more interested with the group’s topic.  The result was a virtual experience that really felt like an actual walking tour of the street the group chose to highlight.