ITF Post: “The Maraschino Mogul’s Secret Life” by Ian Frazier at The New Yorker

In light of the recent seminar discussion of light manufacturing in New York City, I wanted to share an article written by Ian Frazier for The New Yorker about the Maraschino Cherry Factory in Red Hook. The article is an excellent investigation into the history of the factory, the owner and family of the factory, and the ensuing lawsuits filed by his family. Here’s Frazier’s description of the factory and its place in the community:

In the nineteen-seventies [the factory] had moved from Carroll Gardens to Dikeman Street, in Red Hook. [Owner Arthur Mondella] set about expanding that location into two adjacent buildings, and eventually the factory occupied a total floor space of thirty-eight thousand square feet. He scaled up what had been essentially a mom-and-pop operation; his mother and his sister, Joanne, worked there, too, but he ran the show, increasing production capacity and acquiring large-volume food-service clients. In 2014, he made a seven-million-dollar investment in automation so that one day the place would “run itself,” as he told his daughters.

Despite automating, he wanted to keep his human workforce intact. By all accounts, he cared about his employees. Lots of ex-offenders had jobs at Dell’s. The Red Hook Houses, a nearby low-income housing project, supplied him with workers who needed the paycheck. Mondella was known for giving salary advances, and loans whose repayment was not vigorously pursued. He hired a homeless man, provided him an advance for a deposit, and let him use a company truck to move into a new apartment. Gang tattoos could be seen on the muscular, maraschino-red-stained arms of guys on the factory floor.

Read the rest of the article here (or check the class GDrive folder for a hard copy).