All posts by alexmendez

The Poster Session!

This past Sunday, as you all know, was the Macaulay Poster session in the city. Going into the poster session we had our own preconceived ideas on how or what a poster should look like based on our discussions and feed back during the class. This, and also how we should be pitching our posters, what kind of dialogues should be happening between us and those interested. As a whole I think a lot of people did a really good job, but as we talked about in class a lot of the posters just had so much writing. Interesting how a crucial detail we made sure to avoid, lots of people included. Again, this goes back to how the professors of each class explained what the poster should look like. However, I did think lots of people were very engaged in their discussions about their posters regardless of how much writing was on there.

Aside from all this there was one poster in particular that caught my attention. The title of it was “WHO NEEDS PSYCHOLOGISTS when you’ve got teacher.” (Yes the Caps lock was on purpose!) I believe the poster had dealt with and talked about the relationship between the number of psychologists in a given area and the number of ADHD cases diagnosed compared to the number teachers diagnosing and recognizing ADHD in students. The content itself was impressive and very interesting but it was the elements of the poster that really drew my attention from the start. I believe a very important aspect of the posters are titles. Titles are usually the first things that are read and can be a pretty persuasive factor in determining, who, and, how many people will ask for a pitch. This poster did just that, an interesting title written in a unique way,

In addition, this poster from a Brooklyn college group, had many of the key elements we were talking about. Pictures, graphs and a nice variety of color. I still think there was a tad too much writing, but the presentation was so well done I didn’t have to read the poster!

Very Well done.

 

Other Ways Media Communicates Science

Hey all! Our discussion a few weeks ago led me to really think about other ways the media can communicate the science world to everyday people. So here is another good example of how they do it, aside from news articles. Enjoy!

Below in the link are two political cartoons referring to two major topics of discussion we have had in class. The first political cartoon being about plastics in the marine environment, and the second cartoon about Climate change. Although this post is not a particularly enlightening video or article, helping us learn something new about either of the topics, I do believe it relates to another discussion we were having in class about communicating science to everyday people. When a New York Times writer has to write an article about a certain set science topic, the article will be completely different from the article the scientist published in a scientific journal. The language and concepts would be simplified so everyday people would understand, at the least, what the issue at hand is. Some crucial information may be lost along the simplification process, but all in all, it creates some sort of awareness. It had struck me that the media does this in some many more ways than just news articles, one of these ways being political cartoons.

The media’s goal when presenting topics about “frontier” science is to get people interested and wanting to know more about the topic they are writing about. Political cartoons do this in a way that not only gets the readers attention but makes them do the thinking and them do the research. For example, the first cartoon of the marine plastics. The man says that “you can hear the sounds of the mid ocean garbage patch.” The cartoon ends there, yet people completely unaware of the plastics issue would be lost as to the punch lie of the joke. However, the reader has already become aware of the issue at hand due to a visually joke. That is, the man holding the plastic bottle to his ear while walking along a beach full of plastics. So the cartoon has fulfilled the media’s goal of presenting an issue and creating awareness, while provoking interest in a medium both scientists and everyday people understand, humor.

It is interesting how these political cartoons can speak to both everyday people, and scientists alike. With articles, it is hard to get the other party’s approval due to the language and knowledge barrier scientists have over people. The political cartoons use humor and visual stimulus to get attention but also something articles do not get; and that is curiosity. We had mentioned that for those people who knew nothing of the plastics issue, they would have missed the punch line completely. However, this does something an article does not, and that is, it provokes curiosity. The curiosity of understanding the joke will make people do their own research about the issue at hand. I see this as a better way to communicate science because people will go across many sources that talk about issue instead of just one media source that may not be up to par scientifically. So the cartoons almost force the engaged readers to do their own research, which seems to be the best way to get one’s information.

Not all political cartoons are so straightforward as the first one. Take a look at the second one, it seems to be a little harder to understand. Some may argue that difficult cartoons such as the second one are hard for people to understand and would turn them away from trying to understand the issue. However, through the visual aspect of the cartoon, even the youngest and most ignorant readers will understand at least a part of it. For example, there is a really big snake eating a person, and on it, it says global warming. From this, people already know that this thing called “global warming” is a bad thing, because 1) it is being portrayed as a snake, and 2) it is eating the person.

In writing their articles the media is so interested in getting people’s attention and giving them the answers and consolation they look for when they’re curious about a topic. I don’t think people give political cartoons the credit they deserve. They can be very useful in getting a point across, quickly, and comically while provoking both curiosity and interest. This seems to be particularly useful when dealing with the realm of science.

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