Tag Archives: science journalism

Two articles from The Atlantic about communicating research to the general public

Given the recent posts about mainstream media as the conduit between scientific research and the general public, I thought these two articles might be of interest to our class. “The Needless Complexity of Academic Writing” by Victoria Clayton adds another layer to the class discussions about science literacy among the general public: not only is there a lack of understanding of scientific vocabulary or certain topics but how academics (and not just scientists!) write about their work adds to the barriers to the publics’ understanding of research. The second article, “Where Science Meets Magic” by Julie Beck, contains an interview with science journalist Matt Kaplan about his book published this week, Science of the Magical: From the Holy Grail to Love Potions to Super Powers.

These two articles address two central issues explored in Science Forward: how does the general public get access to scientific research? What are some of the barriers to their understanding of scientific research? 

Clayton’s article describes the problem of “needlessly complex writing” in academia that has “become something of a protected tradition.” She quotes several academics and discusses various initiatives intended to rectify this problem. One particularly interesting issue that her article raises is the conflict between open-access resources and academics’ language – while the former grants public access to the materials (usually behind paywalls) it is researchers’ language acting as as a linguistic paywall that prevents people from understanding their work:

“Some research funders, such as National Institutes of Health and The Wellcome Trust, have mandated in recent years that studies they finance be published in open-access journals, but they’ve given little attention to ensuring those studies include accessible writing. “NIH has no policies for grantees that dictate the style of writing they use in their research publications,” a spokesperson told me in an emailed statement. “We do advise applicants about the importance of using plain language in sections of the application that, if funded, will become public on theRePORT website.”

So even if the general public has access to the latest research, how can they understand it? Is it the job of the NIH to edit submissions for more accessible language or should that be the responsibility of the researchers? 

In the interview with Matt Kaplan about his book, Julie Beck highlights his source for quotes, The Lord of the Rings rather than scientists. Kaplan’s choice serves as a rhetorical framing device for the book’s overall argument: science and magic aren’t so far apart. While Kaplan’s book seems to be more about science history than scientific research, his approach seems like an effective means to increase the general public’s interest in scientific research. Here is an excerpt from their interview:

Beck: A number of the different things that you talk about in the book I kind of thought about as “close but no cigar,” where people kind of got the effects of something right, but got the causes wrong. Like with the Egyptians’ eyeliner, which they thought had healing powers bestowed by the god Horus, and it turned out it was helping activate their immune system, but they didn’t know why. In that way, can magic kind of be a step towards scientific understanding?

….

Another example of what I was thinking about from the book is how in the 13th century, people knew that breathing in the breath of a sick person would make you sick, and so then there were the old men who were like, “Let me just breathe the breath of young girls and it’ll make me young again.” It’s a step, but just the wrong step.

Kaplan: That’s the problem with magic, because when you use mythology and magic to explain the inexplicable, you end up in situations where you do things like that.

Beck: Right, that surprises me zero percent.

Kaplan: And to some extent you do have these things giving birth to science. I think a lot of the fascination with the philosopher’s stone, this stone of immortality, and seeking to find it and distilling it from different compounds, in many ways gave birth to what eventually became chemistry.

Do books like Kaplan’s serve as an important “middle step,” translating scientific research into more accessible language for the general public? If so, would a book like Kaplan’s be more likely to stimulate interest in the history of science rather than scientific disciplines like geology, biology, and chemistry?

Other Ways Media Communicates Science

Hey all! Our discussion a few weeks ago led me to really think about other ways the media can communicate the science world to everyday people. So here is another good example of how they do it, aside from news articles. Enjoy!

Below in the link are two political cartoons referring to two major topics of discussion we have had in class. The first political cartoon being about plastics in the marine environment, and the second cartoon about Climate change. Although this post is not a particularly enlightening video or article, helping us learn something new about either of the topics, I do believe it relates to another discussion we were having in class about communicating science to everyday people. When a New York Times writer has to write an article about a certain set science topic, the article will be completely different from the article the scientist published in a scientific journal. The language and concepts would be simplified so everyday people would understand, at the least, what the issue at hand is. Some crucial information may be lost along the simplification process, but all in all, it creates some sort of awareness. It had struck me that the media does this in some many more ways than just news articles, one of these ways being political cartoons.

The media’s goal when presenting topics about “frontier” science is to get people interested and wanting to know more about the topic they are writing about. Political cartoons do this in a way that not only gets the readers attention but makes them do the thinking and them do the research. For example, the first cartoon of the marine plastics. The man says that “you can hear the sounds of the mid ocean garbage patch.” The cartoon ends there, yet people completely unaware of the plastics issue would be lost as to the punch lie of the joke. However, the reader has already become aware of the issue at hand due to a visually joke. That is, the man holding the plastic bottle to his ear while walking along a beach full of plastics. So the cartoon has fulfilled the media’s goal of presenting an issue and creating awareness, while provoking interest in a medium both scientists and everyday people understand, humor.

It is interesting how these political cartoons can speak to both everyday people, and scientists alike. With articles, it is hard to get the other party’s approval due to the language and knowledge barrier scientists have over people. The political cartoons use humor and visual stimulus to get attention but also something articles do not get; and that is curiosity. We had mentioned that for those people who knew nothing of the plastics issue, they would have missed the punch line completely. However, this does something an article does not, and that is, it provokes curiosity. The curiosity of understanding the joke will make people do their own research about the issue at hand. I see this as a better way to communicate science because people will go across many sources that talk about issue instead of just one media source that may not be up to par scientifically. So the cartoons almost force the engaged readers to do their own research, which seems to be the best way to get one’s information.

Not all political cartoons are so straightforward as the first one. Take a look at the second one, it seems to be a little harder to understand. Some may argue that difficult cartoons such as the second one are hard for people to understand and would turn them away from trying to understand the issue. However, through the visual aspect of the cartoon, even the youngest and most ignorant readers will understand at least a part of it. For example, there is a really big snake eating a person, and on it, it says global warming. From this, people already know that this thing called “global warming” is a bad thing, because 1) it is being portrayed as a snake, and 2) it is eating the person.

In writing their articles the media is so interested in getting people’s attention and giving them the answers and consolation they look for when they’re curious about a topic. I don’t think people give political cartoons the credit they deserve. They can be very useful in getting a point across, quickly, and comically while provoking both curiosity and interest. This seems to be particularly useful when dealing with the realm of science.

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